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Beauty Starts with You

In a world inundated with stereotypical beauty standards, our philosophy is simple but profound: ‘beauty transcends conformity’. It's about embracing authenticity, exuding confidence, and living each day with empowerment.

We stand unwavering in our mission to reshape the world's perception of beauty. This dedication has fuelled the creation of a meticulously crafted, unique skincare range that reflects individuality and uniqueness, designed exclusively with you in mind.

We're Proud to Be

Australian

Proud to be Australian owned and made. Our products are created locally with sustainably sourced ingredients, ensuring quality and supporting local communities.

Natural

A toxin-free range. Our products are free from silicones, parabens, sulphates (SLS/SLES), GMOs, mineral oils, PEGs, chemical UV filters petrolatum and synthetic colours.

Vegan + Cruelty Free

Free from animal products and animal testing. We cherish our furry friends and are committed to cruelty-free practices, contributing to a more compassionate world.

We're Proud to Be

Australian

Proud to be Australian owned and made. Our products are created locally with sustainably sourced ingredients, ensuring quality and supporting local communities.

Natural

A toxin-free range. Our products are free from silicones, parabens, sulphates (SLS/SLES), GMOs, mineral oils, PEGs, chemical UV filters petrolatum and synthetic colours.

Vegan + Cruelty Free

Free from animal products and animal testing. We cherish our furry friends and are committed to cruelty-free practices, contributing to a more compassionate world.

Wellbeing Focused

Opening our minds to a different way of living. We are dedicated to promoting the importance of mental health and striving to improve quality of life around the globe.

Ethical

We are committed to ensuring all partners, suppliers and distributors follow ethical work practices, as we strive for a more equitable global community.

Sustainable

Safeguarding the future with eco-conscious choices. Our materials and production partners are consciously chosen to minimise waste and reduce our carbon footprint.

Charitable

Generating change by giving back to the community. We are committed to using our platform to raise awareness, and donate to causes that will create positive change.

Defying Beauty Standards

We are dedicated to empowering individuals and changing the world's perception of beauty - promoting an authentic and filter free standard.

Glowing Reviews

"The clay mask, cleanser and moisturiser have worked wonders for my skin. I've only been using these products for 4 weeks and am already seeing a difference in my acne and blemishes - can’t wait to see the long term results."

Joan - Verified Buyer

"As someone who has always advocated for makeup and rarely left the house without it, this skincare routine might just be a game-changer. My skin is absolutely GLOWING."

Lisa - Verified Buyer

"My skin has forever been sensitive and prone to irritation, making it a challenge to find suitable products. I started with the cleanser, and after two weeks of consistent use, my skin has experienced no adverse effects. It feels soft, refreshed, and revitalised."

Jodie - Verified Buyer

"I've experimented with numerous masks since the trend began, and many have been a let-down. This mask glides on effortlessly, dries evenly, and washes off seamlessly with warm water. After just two uses, my blemishes are already starting to fade."

Maddie - Verified Buyer

"I decided to give the exfoliant a try to see what all the hype was about. If you're contemplating trying their product range, this one is sure to exceed your expectations."

Helen - Verified Buyer

Results-Driven Skincare

Effortlessly achieve real radiance with our simple 5-step skincare routine.

From the Tolède Tabloid

The Benefits of Clay Masks for Your Skin

The Benefits of Clay Masks for Your Skin

Are you tired of your skin feeling like a desert, parched and dull? It’s time...

Why does it Take 30 Days for Skincare to Work

Why does it Take 30 Days for Skincare to Work

When it comes to skincare, many of us want to see results fast. We've all...

What is Sebum & Why do You Need to Know About it?

What is Sebum & Why do You Need to Know About it?

Sebum is an oily and slightly waxy product of the skin, which serves to hydrate...

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